Speed matters. So does image quality. C3 ImageFlow automatically converts your website’s images to modern, high-performance formats like WebP and AVIF on the fly—delivering smaller file sizes, faster load times, and superior visual quality without any extra effort. No need to manually reformat or update your images—just let C3 ImageFlow handle it in real time, ensuring your website stays fast, optimized, and SEO-friendly. Upgrade your image delivery effortlessly and enhance your user experience with cutting-edge efficiency.
Designed for smaller sites aiming to enhance site performance with minimal investment.
Perfect for websites experiencing increased traffic and requiring advanced optimisation features.
Tailored solutions for large-scale operations requiring comprehensive optimisation and dedicated support.
C3 ImageFlow is an automated image optimisation service for websites. It dynamically converts images to modern formats (WebP & AVIF) on request, reducing file sizes and improving page load speeds without requiring manual effort.
No, C3 ImageFlow works automatically with your existing media library. It converts images on demand, without requiring you to manually re-upload or process files.
WebP and AVIF can reduce file sizes by up to 50% compared to JPEG/PNG, resulting in faster page loads, improved SEO, and lower bandwidth usage.
Integration is simple and requires no code changes. Once enabled, your website's images are automatically optimised without modifying your existing setup.
For most use-cases, no, your original image URLs remain unchanged. C3 ImageFlow automatically detects image requests and serves optimised versions without altering your site’s structure.
If the requested image isn’t available in WebP/AVIF, C3 ImageFlow will:
Optimised images are stored in a global Content Delivery Network (CDN), ensuring minimal latency and instant delivery after the first request.
When a visitor requests an image, our system checks if an optimised version (WebP or AVIF) is available. If not, the image is automatically converted and served to the visitor via a high-performance Content Delivery Network (CDN) for fast, seamless delivery.
The Basic Plan converts images to WebP, and the Pro & Enterprise Plans convert to WebP & AVIF for even better performance.
No. The first request for an image may serve the original file while the optimised version is generated. However, all subsequent requests are delivered instantly via a global CDN, ensuring fast performance.
No code is required. C3 ImageFlow works seamlessly with your website at the image delivery level, meaning no changes to your site’s code or image URLs are necessary.
Yes, you can upgrade or downgrade your plan at any time based on your needs.
Yes, C3 ImageFlow integrates seamlessly with existing CDN setups. So even if you already have a CDN or Web Application Firewall we can usually integrate the ImageFlow optimisation without any fuss. There may be a few rare cases where this will be not possible, however we can discuss the options with you and usually come up with a way forward. If you're not sure if we can support your setup, please get in touch and we can answer all of your questions.
C3 ImageFlow automatically detects browser support and serves the best format available: